Cara Mengoptimalkan SEO

Jika Anda hendak membuat website yang sukses, ada baiknya Anda pertimbangkan juga untuk membangun blog di dalam website tersebut.

Gunanya, selain untuk meningkatkan kepercayaan pada pengunjung, juga untuk memberikan kredibilitas di mata search engine.

Mungkin Anda bertanya, “Bagaimana blog bisa meningkatkan kepercayaan di mata pengunjung?”

Coba bayangkan, apa jadinya kalau ada orang datang ke toko kita dan tanya-tanya ke pelayan toko, tapi si pelayan toko tadi ngga mudeng soal produk kita. Istilahnya, product knowledge nya nol. Ehm, agak memalukan ya pastinya…

Nah, blog bisa difungsikan seperti itu.

Para pengunjung mungkin tidak menemukan produk / layanan yang dia cari. Namun ketika keliling membaca konten lain yang terdapat di dalam blog kita, siapa tahu dia menemukan informasi lain yang bisa jadi dia butuhkan.

Ingat, kata kuncinya adalah “INFORMASI”.

Sehingga perlahan namun pasti, di dalam dirinya akan tumbuh rasa percaya bahwa website kita layak untuk dijadikan rujukan / referensi perihal produk atau layanan yang sedang di cari.

Begitu juga bagi search engine.

Blog merupakan salah satu unsur yang penting supaya website kita memenuhi tujuannya. Jika konten senantiasa kita update, mereka para bot search engine ini akan semakin suka.

Soal bagaimana cara membuat blog, kalau kita menggunakan website WordPress tentunya hal ini akan sangat mudah, ngga perlu pusing-pusing lagi gimana caranya bikin fitur blog. Karena sebagai CMS, WordPress sudah menyediakan fasilitas ini.

Persoalannya sekarang, bagaimanakah kita membuat blog yang disukai oleh mesin pencari?



Cara SEO Website Menggunakan Blog

1. Tentukan tema atau topik blog – sebelum blog kita buat, tentukanlah topik utama yang akan kita usung, karena nantinya akan menjadi judul blog yang kemudian dijabarkan menjadi deskripsi blog. Tentunya topik ini juga relevan dengan website kita secara keseluruhan.

2. Riset kata kunci / keyword (KW) – lakukanlah ini dahulu ketika hendak menulis blog, kemudian ada baiknya jangan terlalu ingin mengejar keyword yang potensi trafiknya besar. Mulailah dari yang potensinya kecil, yang penting kita harus memahami prinsip kerjanya. Kalau sudah bisa muncul di hasil pencarian dengan keyword yang ringan, barulah kita tingkatkan dengan menggunakan keyword yang persaingannya berat. Prinsipnya, yang penting bisa muncul di hasil pencarian dulu, pakai keyword yang ringan tidak masalah.

3. Posting yang relevan – dan buatlah konten yang berkualitas. Bikin konten yang unik dan bermanfaat, tapi jangan keluar dari topik utama blog. Lalu buat link antar halaman, jadi antar halaman saling mempromosikan. Kalau banyak halaman yang dibaca pengunjung maka blog dianggap berkualitas.

4. Persiapkan SEO ONPAGE – contohnya seperti mengoptimalkan penggunaan kata kunci di bagian Meta Title, Meta Deskripsi, dst, sesuai hasil analisa keyword.

5. Indexing – sambil menunggu postingan Anda masuk di Google, Anda bisa share ke social media supaya postingan tersebut lebih cepat terindex oleh Google.

6. Lakukan SEO OFFPAGE – contohnya bisa menggunakan pola backlink commenting, backlink wheel / piramida, submit ke social bookmark, dst.

Kalau saya boleh bilang, 6 langkah tersebut merupakan intisari dari upaya SEO basic. Nggak ribet-ribet amat lah, sekalipun bagi pemula.

Yang agak berat adalah di persoalan penulisan artikel yang menarik dan menjual, sekaligus GOOGLE FRIENDLY supaya mudah ditemukan oleh GOOGLE. Karena bagaimanapun juga, membangun blog membutuhkan tekad yang kuat untuk menulis.

Nah, disinilah tantangannya.

Why People Can’t Live Without Smartphone

You know that feeling when you reach into your pocket for your mobile – and get that immediate hot shock of panic when… it’s not there. Your heart races. Your stomach lurches. Your brain goes into overdrive. What to do? Dammit, you can’t even post your ‘missing mobile’ status or tweet about your loss.

You’ve just experienced nomophobia – ‘no-mobile phobia’ – the fear or being without, or losing, your mobile phone.

And this modern malaise affects many of us. No wonder, because our phone isn’t just our phone. It’s our digital security blanket – and it goes everywhere with us. Practically our entire lives are in those seductive little devices, so it’s no wonder we go a little crazy when we’re apart from them. But some of us take this separation anxiety too far.

It really exists – and it’s getting worse

A new study published in Computers in Human Behaviour suggests that nomophobia is indeed real – and that (unsurprisingly) the more you use your device, the more you depend on it.

Our device separation anxiety is on the increase, globally – so much so that a recent article in Psychology Research and Behavior Manual suggests including nomophobia in the Diagnostic and Statistical Manual of Mental Disorders, the standard classification of disorders used by mental health professionals.

Interestingly, women seem to feel mobile separation anxiety more than men. A study carried out on behalf of SecurEnvoy in the UK found that:

70 per cent of women worry about losing their mobile compared to 61 per cent of men.

Men are more likely to have two mobiles (hence, less worry?).

18- to 24-year-olds are the most nomophobic age group, with 77 per cent feeling uncomfortable after being separated from their phones for just minutes.

Nomophobia is up 13 per cent on an earlier study.

So what about you? You know you have nomophobia when:

1. You feel stressed out, cut off or incomplete without your mobile

More than 13 million Britons fear being out of mobile phone contact, according to research by telecoms company Stewart Fox-Mills. That’s more than half of all mobile users.

Eighty four percent of people surveyed in a TIME Mobility Poll said they couldn’t go even one day without their mobile. So, humans can survive for up to three weeks without food, and 3-7 days without water… but most of us can’t handle a day without our phones?

2. You suffer from phantom vibration syndrome

About 30 per cent of us have ‘heard’ non-existent ringing, while 80 per cent have imagined our phone vibrating in our pocket. Here’s why. (Perhaps not quite as embarrassing as actually hearing a phone ring and whipping out yours – only to discover that it wasn’t your phone going off…).

3. You compulsively check for updates, messages and battery life

Your battery might be down as low as 50 per cent, sparking a frantic search for a charger/free socket.

Or maybe someone tagged you in a post. Or 'X', who is ‘friends with Y’ liked your latest selfie. Or that text needs a response straight away. Whatever, you’ve just got to check. Now.

4. You have more than one phone

Well, obviously.

5. You always carry a charger

Or one of those extra-battery phone cases. No-brainer.

6. You’ve got FOMO

Fear of Missing Out has you picking up that phone even though you know it’ll just make you sicker. You can’t relax for fear that everyone else is having a better time than you, so you need to check what they’re up to – constantly. Vicious circle.

7. You use your phone in inappropriate places

• Seventy-five per cent of people polled for a SecurEnvoy surveyadmitted to using their phone while in the loo.
• A separate study on mobile mindsets, nine per cent said they had checked their phone while in church. Goodness!
• Others can’t resist doing so while driving, at the cinema, or in a meeting. Is there anywhere we won’t use our phones?

8. You avoid places where you can’t use it

You spend as little time as possible in no-mobile zones like airports, theatres, hospitals, schools and libraries, and any place without Wi-Fi or where the signal is iffy.

9. You keep it on 24/7

You just might miss that must-see snap your ‘friend’ posted on Facebook® of her beans on toast/small furry animal/painted toenails, or that Earth-stopping BuzzFeed post, We Can’t Stop Sleeping With Our Phones And We’re A Little Anxious About It. (What? Whoa, wait a minute. Let me just check that out…).

10. You sleep with it

In fact, a TeleNav study showed that one-third of people were so attached to their mobiles that they’d give up sex rather than give up their phones – iPhone users being the most smitten with their devices.

But taking your phone to bed is a bad idea for other reasons: it interferes with your sleep, keeping you up late and waking you during the night with those all-important notifications – meaning you won’t be at your shiny, happy best the next day.

11. You prefer to communicate via your phone than face to face

Sure, why bother to go out and meet your real, live pals when you can sit home and chat with your Facebook friends? (They’d only all be sitting around glued to their phones anyway.)

So, reckon you suffer from phone separation anxiety? Here’s what to do:

• Turn your phone off. Especially when you go to bed.
• Take it out of your pocket. Put it down. Back away.
• Distract yourself. Go for a walk (without your phone). Play with your dog. Visit a friend. (Yes, in real life. People still do that.)
• Try going without your mobile for short periods. Then longer ones.
• If you’ve got it really bad, see a counsellor who specialises in treating anxiety disorders.

The 5 Biggest Problems With 'Pokémon GO'

Pokémon Go is a really neat “AR”—or “augmented reality”—game from the creators of Ingress, another location-based mobile title, and Nintendo. It’s easily the biggest splash Nintendo has made so far in the mobile world, and has quickly risen to #1 in the App Store. And why shouldn’t it? The game is entirely charming. Of course, Pokémon GO isn’t without its problems. We’ll take a look at the top five.

1. The Life & Death Of Your Phone’s Battery

All the biggest battery-eating culprits are in action when it comes to Pokémon GO. Your screen is the biggest battery hog, and you’ll be using it plenty. On top of that, you’re going to use your camera so that you can see the Pokémon in the real world. And to top it all off, the ever hungry GPS is a must to even find the Pokémon in the first place. All of this together is a recipe for dead phones. There are some workarounds and temporary fixes to this problem, but ultimately you’ll just want to plan ahead. When you go out looking for Pokémon, bring a fully-charged phone with you.

2. Bugs Galore

Many users are reporting all sorts of bugs and issues with the game. These range from US gamers discovering that Pokémon GO “isn’t available in your country” to maps utterly devoid of any and all Pokémon. Other users have reported opening the game to discover that all their progress has been wiped. There are ongoing issues with Pokémon GO servers going down as well.

Hopefully these are patched up quickly, but in its current state Pokémon GO may or may not run without issues.

3. Micro-Transactions

I have mixed feelings about In-App Purchases in games. On the one hand, this is how companies can monetize “free” content; on the other hand, micro-transactions can fundamentally change the way we experience games. So far, Pokémon GO doesn’t appear to be all that egregious when it comes to IAP’s, but who knows what the future holds? Indeed, if Nintendo and Niantic’s monetization strategy isn’t aggressive enough now, we may see even worse changes down the road just in order for the game to make money.

4. Safety First

I’m quite literally waiting for the first news report of a car crash caused by Pokémon GO. Reading tweets, Facebook posts, and forum posts isn’t reassuring. People are playing while walking (obviously) but appear to also be playing while riding their bikes, or driving their cars. People are also walking into strangers’ yards, which could easily lead to confrontations (and hey, we Americans do own a fair number of firearms). There are Gyms in police stations, and even one on the White House. Suffice to say, this type of game/real world hybrid could lead to some safety issues.

While it’s often a bit humorous to hear some of these stories, it’s also a bit disconcerting. I wonder if Nintendo’s legal team is at all nervous. I would be if I were them.

5. Watered-down Pokémon

For die hard Pokémon fans, the actual gameplay itself may leave something to be desired. Ultimately, this is not a “true” Pokémon game. Battles, stats, the entire experience, really, is a stripped down affair. On the one hand, it has to be to appeal to a wider net of mobile users. On the other hand, Pokémon easily lends itself to touchscreen gaming, and it’s kind of a shame that the more in-depth battle system from the handheld games didn’t make it over to Pokémon GO.

Those are my biggest issues and concerns with Pokémon GO so far. Feel free to share yours in the comments, or tell me how I’m wrong and how I must be a paid shill for Sony and Microsoft, hired to strangle the game in its cradle.

Ultimately, I think Pokémon GO is a really cool game in a lot of ways. I don’t think I’ll play it that much after the initial fun dies off, but I can see this being a really big deal for Nintendo. Certainly it appears to be a success already, and should help convince the game maker that mobile is a viable addition to its broader business model. That’s a win for everyone.

Just remember, don’t play the game while driving, and don’t be a creeper.

Source: Forbes

Remix OS Review

Remix OS, if you’re not familiar with it, is a heavily modified version of Android which aims to replicate the full functionality and features of a larger desktop experience. 

Creator Jide has already released it in the from of the Remix Mini PC, and it’s now been confirmed that an Alpha version will be available for curious gadgeteers from 12 January.

 So then - how does it work?







Jide has a number of USB sticks pre-loaded with the Remix OS at its CES stand, but you can also make your own by saving the Remix OS download to the stick itself.
Once that’s done, it’s simply a case of manually forcing your Mac or PC to boot from the USB drive and choosing to load the OS in either guest or regular mode.

There are plans to add multiple user profile support to the OS itself in future, letting more than one person have their own files, apps and games sectioned off in their own respective accounts.

The entire OS runs off the USB stick itself, so there’s no need to mess around with installation. Turn off the power, take out the stick, and boom, you’re back to regular Windows or OS X.

Remix OS looks like an Android/Windows hybrid, with a familiar desktop and taskbar setup, along with some useful tricks brought over from the world of grownup desktops.

These include copy and paste keyboard shortcut support, right-click mouse functionality, and a very useful file browser. No, it’s not revolutionary stuff we’re talking about here, but it certainly makes a big difference in regular use compared to Android’s stock options.

Today at Mobile World Congress, the company announced that the software's beta will be available to download — for free — from March 1st, adding support for more machines and over-the-air updates. We tried out an early version on a Dell laptop, and the results were impressive. Although there were a few bugs and glitches, like delays with resizing windows, overall the experience felt pretty smooth and looked just as good. The company says it's currently reaching out to early users to try and iron out these ticks.

"THE NEXT AREA [FOR ANDROID] IS GOING TO BE MOVING INTO THE PC SPACE."

Speaking to The Verge, Jide's co-founder David Ko says he believes the future of Android definitely includes desktop devices. He says that after many years, the app ecosystem is now strong enough to support this transition, and the necessary hardware is cheap and available. "The next area [for Android] is going to be moving into the PC space," says Ko. "Productivity is going to be key."

You could point to the success of Google's Chromebooks as an inexpensive parallel here. Chromebooks tend to be positioned as a simple way of getting basic tasks done — checking email, typing out documents, browsing the web — and Remix OS seems like it could fit into the same market. It even looks quite a bit like ChromeOS, although Ko says Jide is targeting a "different sector."

However, the operating system needs more work before it's ready for wider adoption. Jide say the first full release of Remix OS should be coming out in three to six months, but the company is still waiting for Google's approval to directly integrate Google Play Services and the Play Store into the OS. These items have to be sideloaded at the moment (and this isn't really optional), and it's an extra bit of hassle for those who want to test out the software. Ko says the company is "constantly talking" to Google about this, and is confident they'll get full approval some time later this year.

Jide seems certain that desktop computer are part of the future of Android. The company is working with a number of other firms to bring the software to new devices, and says hardware partners are aiming to release the first dedicated Remix OS machines in 2016 and 2017.  Right now, though, the software is available as a free download, or preloaded onto Jide's pebble-like mini-computer. And, if you've got an old machine that you fancy breathing some new life into, Remix OS might be worth a try.